Bplans offers free business plan samples and templates, business planning resources, How-to articles, financial calculators, industry reports and entrepreneurship webinars. In-person sales software for professional photographers. All-in-one: proofing, selection, slideshow, gallery designer, sales and production. Free trial for Mac and PC computers. A few. seconds is all anyone takes to decide whether to read a letter or discard it. A. secretary or p. You can do a lot on the phone. Having a telephone. It also shows that you have a professional appreciation of the. To get through, your sales. You must grab attention in five seconds; that's about. This implies a. headline, which is why headlines are often used. If you prefer not to use a. People used to talk in terms of 4- 8 seconds to grab. Now it's best to work on less than five seconds. This is because. progressively we can all absorb information and ideas far more quickly than we. Our environments condition and 'train' our brains to do this. Awesome powerpoint templates. Awesome powerpoint backgrounds are designed to enhance your presentation. If you've got powerpoint, you've probably tried the templates that come bundled with powerpoint. The standard powerpoint. Brochure Design Service - Professional Brochure Designers. Designs the best brochures - 100% money back guarantee and 0% financing for your design project. Tri-folds, pamphlets, bi-folds, catalog designs by professional. Enterprise PowerPoint template is a blue background for PowerPoint presentations that you can use to enhance your presentations with an elegant and professional PowerPoint background. This enterprise background for PowerPoint. Think. about TV adverts, video games, chatrooms, email and text messages, fast- moving. Your contacts are just the same. If it takes too. long they won't bother. Efficient and effective letters not only get read and. Every word must be working for you; if it's not, remove it. Read. the financial pages of the broadsheets - look at the words that people use - . The. secretary or p. For a letter. to stand a chance of being passed on to your target by the secretary it needs. The letter structure should also follow the AIDA format (it's as. SlideGenius is an expert presentation design company in California, providing professional, captivating, & high-impact PowerPoint presentation experience.Attention (I want to read on). Interest (this is relevant to me and my company). Desire (this is potentially beneficial and I want to pursue this. Action (when I'm called I'll talk/make an appointment/delegate. Obviously make sure you use the person's correct title (Mr, Mrs. Ms, Dr, etc) and properly spelled surname in the address (initials are. If you are laying out a letter or a mail- merge for. The less words the better. Generally three. short paragraphs of 'body- copy' suffice. It's doubtful you'd achieve what you. Use bullet points if you have a number of short points to make. Say that you'll be writing, and ask to confirm. The old convention was to use Sir. Madam if you'd not spoken to the person before, but nowadays it's reasonably. Mr/Mrs/Ms (surname). Generally. avoid 'clever' glib ad- type slogans. Avoid upper case (capitals) lettering - . Headline should. be between two- thirds and three- quarters up the page - where the eye- line is. Often it's easier to decide on your headline after. The headline is extremely important - . Technical and. complex words help, provided they are relevant and that your target recipient. Using technical words that are relevant and recognisable. Use 'director- speak' - words and phrases that directors. Given that most introductory letters avoid mentioning prices. Logically it. helps to relate prices or costs to expected returns. Remember that most. There can be risks in using direct references to the target's. Use references that you believe. Focus on a single theme and result - do. As a general rule, be specific but not. Ensure your proposition has the WIIFM. What's in it for me?' - your contact must feel that it's worth his or. Keep. it general, concise, significant, serious and brief. This is a good place to. It is useful to suggest or. Uniqueness is very helpful. Don't sell, claim or guarantee to be able to. Understatement is a very useful style. How can you possibly know. Avoid stating a date and time that you'll phone. Avoid using this for senior contacts because it can be seen. A good letter won't need. It begins with a. It then. presents a financial case - invest 'x' to get 'y'. Senior decision- makers are. The letter then explains briefly in bullet points. And then there's the action point. Use the technique with care: ensure. P. S.' statement that is appropriate to the context or it could. It happens to be a. If you are finding it. You can see more details about Flash Bang Wallop in the (case. Avoid posing puzzles - people cannot. I can imagine at least. I'm just another prospect.. Talk about your intended customer and their. Your chances of the contact seeing the letter increase. You can achieve a lot on the phone - especially. This type of. introductory letter is ideal for new sales situations when you need to generate. This type of letter must be. If you find. yourself falling into this trap remember JFDI - get on and do it. A good simple introductory letter can also establish a level of. It's just a form of selling. You are. selling your idea and yourself. In the case of inventions, do. Patents are expensive, and moreover. Many inventors assume they have come up with an original idea, spend. Telling people about your. Telling people will also. Some. of these are parasitic organisations who will charge you a fee for basically. Some are worse and exploit inventors for extortionate fees. So before engaging an agency of this type, clearly and firmly clarify what. If you ask a. patent lawyer you can predict what the answer will be.. And they'll say you. At some point you. The questions are. Is the invention or new product idea significantly better than. The fewer of these questions that you can answer positively, then the. Your entire. proposition is a rough concept to begin with, in all respects. You must mould. it into shape over time. Tighten up the facts and figures as you go along. Not much is. known, but critically the rough estimates stack up into a good- looking business. You must be sure your idea does too. It's easy to do this on the. Phone the companies also for their brochures, and annual reports if. This will help you to build a picture of how they operate and what. Select your potential partners. Perhaps complete a SWOT. Importantly, understand the basic financials - their. You should. ideally seek an opportunity to present your invention or idea in person. An idea with a strong business case is far more. Phone each company (somebody at head office in the. Who are their people who are. And then follow. their process. It will be different for each company, and will therefore. You need this for your own protection, especially if. Also, potential licensees - especially. NPD (new product development), which would create a. For this reason. big corporations have rigorous submission processes which can be off- putting. The same principles apply - you are selling. Do not explain what the. NDA's (non- disclosure. I say 'your team' because the. The potential licensee. Adapt it according to the process. Do not provide details of your idea until and. There will be some corporate marketing executives, product managers, and. This is another reason for. CEO's p. a. Our research indicates that our. We can. prove/show/demonstrate design, development, production, and distribution. We estimate. that the investment required for design and development necessary for launch. Or please. contact me. You can see more details about us/our company at our website.
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